City travel falls and recovery: overtourism or undertourism problems?

Wednesday 23rd September | 1:00pm EDT (10:00am PDT)

Please join us for a webinar presentation with Dave Goodger, Director of Tourism Economics, EMEA, and Helen McDermott, Director of Global Forecasting, as they provide key insights and answers to your questions on the topic.

Topic:Travel to cities has been heavily impacted by the coronavirus pandemic as travellers are returning to more rural and coastal areas in the initial stages of recovery. There were concerns prior to the outbreak of overtourism in some large destinations, but the current constrained activity now means that while travel volumes are down, the economic benefits of tourism are being lost to a wide range of destinations. We will look at the scale of prior overtourism, recovery paths from current falls and potential undertourism across cities, and discuss the role of cities as destinations and travel hubs.

Fill out the form on the right-hand side of this page to attend. We will forward connection details to the email address provided as well as slides and a link to a video recording upon the completion of the presentation.

Dave_Goodger
Dave Goodger | Director of Tourism Economics, EMEA

David Goodger is a Director within Tourism Economics, and primarily concentrates on tourism demand forecasting and market sizing. He has also taken an active role in further model development for specific purposes, with an emphasis on examining the economic contributions of particular sectors and the impact of different policies. He has conducted groundbreaking analysis of the business travel sector for the WTTC and the US Travel Association which estimates the return on investment of corporate spending on travel and he has developed models to define destination marketing allocations.
helen-mcdermott
Helen McDermott | Director of Global Forecasting

Helen is Director of Global Forecasting within Tourism Economics, with more than a decade of experience in economic modelling and consultancy. Helen specializes in tourism forecasting, tourism economic impact analysis including Tourism Satellite Account analysis and providing bespoke scenario analysis which caters to a range of client needs. She manages the Tourism Decision Metrics (TDM) and Global City Travel (GCT) services, which provide timely forecasts of bilateral tourism flows across 185 countries and 300 cities, as well as other core tourism indicators including overnights and tourism spending.

 

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